Facebook Unveils Deals Platform: Use Facebook, Save Money
Facebook announced today at their mobile event what they are calling Facebook Deals. It's built off of using Facebook Places. Local businesses will be able to create a deal on Facebook for their business that would show up in Facebook Places on any mobile app. Users could then find that business if they are nearby, see that deal, and choose to redeem that deal upon checking in. Basically, you'll be able to use your Facebook iPhone/Android app to save you money.
There will be four types of deals that businesses will be able to launch. Individual, loyalty, and charity are pretty self-explanatory. The friends deal will be able to be used when a deal is made specifically for a group of people. "I'm walking down the street and I have four friends with me; I might go to the place that has free [appetizers] for four people."
McDonald's, JCPenney, GAP, American Eagle, and Starbucks are just a few out of the 22 initial launch partners for Deals. Seeing that Facebook launched Places about two and half months ago, all of the new features today were put together in a short amount of time.






